Blackflag Brewing Instagram Posts

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Date of determination
Determination number
117-120/21
Brand Involved
Blackflag beer brands
Company
Blackflag Brewing
Outcome
Upheld
Nature of Breach
An Instagram post with 'Imperial Skittle' branding and a gaming control has strong or evident appeal to minors. Two Instagram posts including images of a woman wearing a swimsuit in an around a swimming pool shows or directly implies alcohol consumption before or during an activity thst requires a high degree of alertness or physical co-ordination.
Medium
Digital
Previous Code sections - 1 July 2014 to 31 July 2023
(a)(ii) irresponsible or offensive behaviour
(b)(i) strong or evident appeal to minors
(d) safety