Hard Fizz Vodka Lemonade Social Media Marketing

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Date of determination
Determination number
162/25
Brand Involved
Hard Fizz Vodka Lemonade
Company
Fizzy Mates Pty Limited
Outcome
Upheld
Nature of Breach
A reasonable person would likely understand that it is the introduction and consumption of the product that has caused or, at a minimum, contributed to the improvement in Karen’s mood and the transformation of the gathering.
Medium
Digital
Current Code section - from 1 August 2023
3(c)(i) - improved mood or environment