Cocktails Nightclub Email Marketing

Download Full Decision

Date of determination
Determination number
17/20
Brand Involved
Cocktails Nightclub
Company
Cocktails Nighclub
Outcome
Upheld
Nature of Breach
Two email marketing communications use subject headings that use humour to describe excess alcohol consumption
Medium
Digital
New Code section - post 1 July 2014
(a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines