Pirate Life Iced Coffee Milkshake Packaging & Instagram Advertisement
- Date of determination
- Determination number
- 103/19
- Brand Involved
- Pirate Life Iced Coffee Milkshake
- Company
- Carlton & United Breweries
- Outcome
- Upheld
- Nature of Breach
- Instagram post has evident appeal to minors through a potential confusion with a soft drink
- Media
- Digital
- Naming/packaging
- Previous Code section - 1 July 2014 to 31 July 2023
- (b)(i) strong or evident appeal to minors