Wet Pussy Packaging

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Date of determination
Determination number
216-7/21
Brand Involved
Wet Pussy
Company
80 Proof Australia Pty Ltd
Outcome
Upheld
Nature of Breach
The Panel took the view that the product packaging would have strong or evident appeal to minors and the product name directly implying the achievement of sexual success
Media
Digital
Naming/packaging
Previous Code sections - 1 July 2014 to 31 July 2023
(b)(i) strong or evident appeal to minors
(c)(ii) success