Birthday Cake Vineyards Wine Youtube Music Video Clip

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Date of determination
Determination number
81/14
Brand Involved
Birthday Cake Vineyards Wine
Outcome
Dismissed
Medium
Digital
New Code sections - post 1 July 2014
(a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines
(a)(ii) irresponsible or offensive behaviour
(a)(iii) challenge or dare to consume alcohol
(b)(i) strong or evident appeal to minors
(c)(i) mood or environment
(c)(ii) success
(c)(iv) therapeutic benefit