Lemon Ed Outdoor Advertisement

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Date of determination
Determination number
97/15
Brand Involved
Lemon Ed
Outcome
Dismissed
Medium
Outdoor
New Code sections - post 1 July 2014
(a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines
(b)(i) strong or evident appeal to minors
(c)(i) mood or environment